What types of assets work best in Knowledge?

For best results, we highly suggest that you avoid uploading generic information that’s already well-known to AI models (usually, these are public or “mainstream” information).

Instead, upload assets with unique, exclusive information that the AI doesn’t already know from its training data.

The more original your Knowledge Library, the more original your content will be.

No idea where to source these assets from? Here are some ideas for high-impact assets:

• Market intelligence such as competitor research, whitepapers, and industry reports
• Proprietary frameworks, methodologies, or strategies unique to your brand
• Transcripts from podcasts, webinars, YouTube videos, or interviews
• Research papers from Google Scholar
• Discussions from forums like Reddit, LinkedIn, and Facebook Groups
• Internal documents such as training manuals and product sheets
• Thought leadership from your notes, blogs, or reports (only if they offer unique insights)
• Customer-facing content like help center articles, feature specs, product documentation, and FAQs